We are thrilled to announce that Active’s Co-Founder, President & CEO Bill McBride has been selected as one of Athletech News’ 2024 Power Players based on outstanding accomplishments over the last 12 months. ATN has chosen 50 of the most influential and dynamic executive leaders in the fitness and wellness industry, honoring those who have made significant contributions and established new standards of excellence. Explore these remarkable and inspiring leaders’ profiles, including Bill McBride’s accomplishments, here.