ACTIVE BLOG

Tips for Building Out Your 2025 Program Calendar

As you plan your 2025 workplace amenities calendar, it's crucial to focus on creating engaging, purposeful programming that aligns with your organizational goals. Whether aiming to increase employee...

Why Independent Club Operators Should Hire a Fitness Center Management Company

As you navigate the complexities of running a fitness center, you may wonder if hiring a fitness center management company is right for your business. This decision can significantly impact your...

Wellness Center Rebrand & Operational Reset Increases Average Dues Rate by 61%

In 2023, NorthBay Health, a locally managed nonprofit hospital system in Solano County, CA, hired Active Wellness to reopen its wellness center after a three-year closure. Previously operated by...

Tips for Building Out Your 2025 Program Calendar

Consulting, Featured, Independent Club Operators, Management, Marketing, Resources & Best Practices, Tenant Amenities, Wellness Centers

As you plan your 2025 workplace amenities calendar, it's crucial to focus on creating engaging, purposeful programming that aligns with your...

Effective Fitness Center Management Strategies: Unlocking Success for Independent Club Operators

Independent Club Operators, Management, Resources & Best Practices

For independent club operators, maintaining a successful fitness center involves wearing many hats, from sales and marketing to member retention and...

Building Social Connection through Fitness Spaces

Consulting, Independent Club Operators, Management, Resources & Best Practices, Tenant Amenities, Wellness Centers

In today’s society, connection is key! As a healthy life company, we know technology plays a big role in our daily lives, but at the core of being...

Leveling Up Senior Fitness

Active Aging, Independent Club Operators, Tenant Amenities, Wellness Centers

Why dual-task training and exergaming are essential, effective components of active aging programs There are more than 59 million people over 65 in...

Top 10 Marketing Strategies for Wellness Centers

Marketing, Wellness Centers

Standing out in the rapidly evolving wellness industry can feel like a workout in itself! Here are Active Wellness’ top 10 effective marketing tips...