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Why Wellness Centers Win with Clinical Credibility

Why Wellness Centers Win with Clinical Credibility

by Elizabeth Studebaker | May 7, 2026 | Active Aging, Consulting, Management, Wellness Centers

Healthcare-based wellness centers are facing a new generation of competition. High-volume commercial fitness operators continue to expand aggressively through low-cost memberships, streamlined operations, and aggressive marketing strategies. However, while commercial...
Announcing Our 2025 Wellness Professionals of the Year

Announcing Our 2025 Wellness Professionals of the Year

by Elizabeth Studebaker | Apr 29, 2026 | Company News & Press, Featured, Newsroom, Uncategorized

We are thrilled the Active Wellness 2025 Wellness Professionals of the Year. This prestigious award honors team members who have demonstrated exceptional dedication, made a meaningful impact on the health and well-being of our employees, partners, and community, and...
Designing for Brain Training in Modern Wellness Spaces

Designing for Brain Training in Modern Wellness Spaces

by Elizabeth Studebaker | Apr 21, 2026 | Active Aging, Design, Technology, Wellness Centers

Designing for Brain Training and Dual Cognitive Tasking in Modern Wellness Spaces As wellness environments evolve, the focus is expanding beyond traditional strength and cardio to include cognitive performance. A massive market transition fuels this shift; the brain...
Navigating the Perfect Storm: How Resilient Leadership Powers High-Performing Fitness Centers

Navigating the Perfect Storm: How Resilient Leadership Powers High-Performing Fitness Centers

by Elizabeth Studebaker | Apr 2, 2026 | Featured, Management, Resources & Best Practices

Today’s workplace operates in a state of constant disruption. Volatility, uncertainty, complexity, and ambiguity, the “VUCA” environment, is no longer a temporary condition; it is the baseline for our business. In the fitness space, this shows up in real ways:...
Kiley Mutschler Recognized Among Club Solutions’ Most Influential Women in Fitness

Kiley Mutschler Recognized Among Club Solutions’ Most Influential Women in Fitness

by Elizabeth Studebaker | Mar 25, 2026 | Newsroom

Active Wellness is proud to announce that Kiley Mutschler has been featured in the latest edition of Club Solutions Magazine. The feature, titled Women Leading the Way, recognizes six trailblazers who are redefining the fitness landscape through innovation and a...

Active Wellness COO Michele Wong Joins ACE 2026 Certification Advisory Board

by Elizabeth Studebaker | Mar 23, 2026 | Newsroom

Active Wellness is proud to announce the appointment of Chief Operating Officer Michele Wong to the American Council on Exercise (ACE) 2026 Certification Advisory Board. In this strategic role, Michele will collaborate with industry leaders to refine professional...
5 Key Takeaways from The HFA Show 2026

5 Key Takeaways from The HFA Show 2026

by Elizabeth Studebaker | Mar 23, 2026 | Design, Resources & Best Practices, Technology

Our leadership team recently returned from this year’s HFA Show in San Diego with a clear takeaway: the industry has moved past “fitness” as a standalone offering. We’re now firmly in the era of the integrated wellness ecosystem, where every piece of...
Active Wellness and Manor Park Break Ground on New 16,000+ Square Foot Senior Wellness Center in Midland, TX

Active Wellness and Manor Park Break Ground on New 16,000+ Square Foot Senior Wellness Center in Midland, TX

by Elizabeth Studebaker | Mar 17, 2026 | Newsroom

Active Wellness, a leading national fitness design, management, and consulting company has announced its partnership with Manor Park and RDG Planning & Design on the groundbreaking of a new, state-of-the-art wellness center located at 5212 Sinclair Avenue. The...
Chief marketing officer Kari Bedgood Featured in Club Solutions: The Future of Digital Growth & Retention

Chief marketing officer Kari Bedgood Featured in Club Solutions: The Future of Digital Growth & Retention

by Elizabeth Studebaker | Feb 24, 2026 | Newsroom

In a recent feature for Club Solutions Magazine our Chief Marketing Officer, Kari Bedgood, discusses the shift from tactical digital marketing to intentional, lifecycle-driven strategy. Kari shares how Active Wellness prioritizes education and member connection over...
Strength Training for Seniors: Redefining What’s Possible

Strength Training for Seniors: Redefining What’s Possible

by Elizabeth Studebaker | Feb 18, 2026 | Active Aging, Case Studies, Consulting, Management

One of our greatest passions at Active Wellness is helping members feel their best at every stage of life. Nowhere is this more evident than at our Active Wellness Center at Kruse Woods, where 87% of the membership consists of older adults. In 2025, personal training...
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Active Wellness

600 California Street, 11th Floor
San Francisco, CA 94108
415-741-3300
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