by activewell | Oct 1, 2025 | Healthy Life Tips
Have you heard the hype about creatine lately? Creatine isn’t just helpful post-workout; it’s helpful for brain health too. Backed by science, creatine is a powerful ally for your brain – supporting focus, clarity, and cognitive performance in both...
by activewell | Sep 16, 2025 | Featured, Independent Club Operators, Management, Marketing, Resources & Best Practices, Technology, Tenant Amenities, Wellness Centers, Workplace Amenities
Across the fitness industry, AI is transforming operations, from personalized training plans to smarter staffing forecasts. One critical area seeing rapid change is digital marketing. Search is changing faster than ever. With AI-powered answers now appearing directly...
by activewell | Sep 4, 2025 | Consulting, Healthy Life Tips, Independent Club Operators, Management, Resources & Best Practices, Wellness Centers, Workplace Amenities
Nutrition is more than a trend — it’s a member expectation. A strong nutrition program helps members see results faster, increases engagement, and builds a sense of community within your fitness center. As summer winds down and routines return with kids back in...
by activewell | Aug 25, 2025 | Featured, Healthy Life Tips, Resources & Best Practices
The 2025 HFA Global Report is here, confirming what we see every day across Active Wellness sites: fitness is no longer optional — it’s essential. The report highlights record membership levels, evolving consumer expectations, and stronger alignment between fitness,...
by activewell | Jul 30, 2025 | Featured, Management
A science-based guide to strength, resilience + longevity—one rep at a time Leading With Strength: How Active Wellness Empowers Women Through Movement At Active Wellness, we believe that strength is the foundation of longevity, and for women, building that strength...
by activewell | Jul 14, 2025 | Company News & Press, Management, Newsroom, Press, Wellness Centers
We’re honored to share that Active at Petaluma has been voted Best Health Club/Gym for the 13th year, and our very own Sue White has been named Best Fitness Instructor in the 2025 Petaluma People’s Choice Awards! READ THE ANNOUNCEMENT
by activewell | Jul 14, 2025 | Consulting, Management, Marketing, Resources & Best Practices, Tenant Amenities, Wellness Centers, Workplace Amenities
Are you looking to boost engagement, retention, and revenue in your fitness center? At Active Wellness, we specialize in comprehensive fitness center management services, including sales and programming that drive results. Sales and programming are the lifeline...
by activewell | Jul 12, 2025 | Consulting, Healthy Life Tips, Independent Club Operators, Management, Marketing, Resources & Best Practices
Mike Rucker, our former Chief Digital Officer and now digital consultant, contributed a thought-provoking fact on member retention to Club Solution’s annual 101 Ideas issue. READ THE ARTICLE
by activewell | Jun 27, 2025 | Active Aging, Healthy Life Tips, Resources & Best Practices, Wellness Centers, Workplace Amenities
The popularity of the sauna isn’t just a feel-good wellness trend; it’s backed by compelling scientific research that links regular sauna use to healthy aging. Two recent studies by the Global Wellness Institute and the Journal of Applied Physiology have found that...
by activewell | Jun 10, 2025 | Consulting, Independent Club Operators, Management, Resources & Best Practices, Tenant Amenities, Wellness Centers, Workplace Amenities
At Active Wellness, we specialize in creating dynamic fitness and wellness programs that energize and connect communities—from corporate offices and active aging residences to community clubs and wellness centers. With decades of experience managing fitness centers...
